Monday, September 22, 2014

Back to Basics: Bookings

by Tracy Ralph, National Sales Director

Bookings are the lifeline of your Vessel business.  Without bookings (parties on your calendar), you are out of business.  With bookings, you will have a continual source of new sales, new customers, new parties and potential team members.

Let's get back to business...

First, decide WHY your Vessel business success matters to you.  In my experience, when you want something enough, you find a way to make it happen.

Next, list the reasons why NOW is the best time to host a Vessel party.  We have been given a great holiday special to offer our hostesses.   As you know, Vessel has a very generous Hostess Rewards program, and the extra five percent in FREE product, as well as the extra half-off item, is the icing on the cake!  Moreover, this is an ideal time to have a party...the upcoming holiday season will be on everyone's mind.

Remember, there are two winners with every party you book: you as the Stylist and the Hostess who earns FREE and half-priced products.  You truly need to believe that you are providing a service to your Hostess.

With that in mind, let's get started.

  1. Schedule two evenings and a Saturday to make phone calls.
  2. Make the calls!  There is no secret here.  Your success is related to your willingness to stick to making phone calls until you reach your goal of getting bookings.
  3. Host a party at your home. Have a Mystery Hostess party.  This is a great way to get people over.  People love a chance at getting their name drawn for the Hostess benefits, AND you can coordinate a successful show in less than a week.
  4. Limit emails and FaceBook communication.  Although it is easy and convenient, it doesn't allow the personal connection you need.  Your voice and personal call will go much further towards creating excitement and getting them to the party.

Action Plan:

  • Establish a booking goal
  • Make time for phone calls
  • Actively invite people to have a party
  • Work Consistently

When you are in business for yourself, you control your calendar.  Make the most of this holiday season!

No comments:

Post a Comment