Tuesday, February 24, 2015

Volume = Earnings.... It's That Simple!

by: Dioni Morales, Director of Stylists Services

We don't have to be mathematicians to know that one million dollars times zero ($1,000,000 x 0) equals ZERO! So it doesn't matter if we are offered $1 million to do something - if we don't do that something, we are left with ZERO.

It is also the same when referring to a compensation plan.  At Vessel we have an incredibly generous compensation plan, one that rewards the Stylists for the way that they "work" their business.  But the fact of the matter is that there's still "work" to be done, that "work" translates into volume, and that volume translates into earnings - or better yet, money!

Increasing the volume you and your team are moving is what will get you rank advancements, and even better,  bigger checks. Although we spend a lot of time talking about and training in prospecting and enrolling, the truth is that your income is not 100% correlated to how many people you have. In fact, to a certain extent it has nothing to do with it!  If you have ten thousand people in your downline who are doing zero volume, you are making zero money. 

With Vessel there are three ways you can make volume:

1. Parties/Open Houses: It's the best way to introduce both Vessel's product and the Vessel opportunity. People love seeing the product in person and it has proven to be the best way to sell (see last week's post about the Power of the Party). You make 30% right away in retail commissions and you increase your PSV (Personal Sales Volume).  This will help you in rank advancements, which means bigger checks for you. 

2. Introductory Volume: With the NEW and unique Vessel Product Packages Program, we offer the new Stylists full volume ($100, $300 or $800) when they buy any of our three Product Packages offered, and these Packages are at a substantial discount. Also, with the new "Qualified Stylist" status, we are giving new Stylists an incentive to be Active ($300) in their first 30 days (with a special incentive to become Active in their first 15 days).  This means volume for them personally and team volume for you.

3. Customers: There is no such thing as a business that does NOT have customers, it's just not possible. Experts in the industry recommend that we build a base of Customers. At Vessel we have created the Preferred Customer Program that offers a 10% discount to those people who are likely to want to purchase our product on a regular basis.  These purchases not only give you a 20% retail commission (paid weekly), but more importantly it helps you increase your PSV and it builds that base of independent customers. So how do you get those customers? Promote and Enroll.

  • Promote: when you endorse or recommend a product, you are not being pushy.  You are simply talking about it. There's a big difference between promoting and selling, but the end result is the same -  a sale and volume for your Vessel business.
  • Enroll: Don't go out recruiting like you are looking for soldiers to join the battle.  Enroll instead. This is both true when "enrolling" for the business or for the Preferred Customer Program. People enroll in things because they want to be part of something. So be wise when inviting  others to take part of this great opportunity.

Stylists, let's work on increasing your volume and helping your team do the same.  That is what it will take for you and your team to promote in rank.  Rank advancement means higher percentages off of the same volume.

We have heard many times that one of the greatest things about direct sales is that we decide how big we want our income to be.  At the end of the day, that income is determined by nothing other than the volume that we and our team our moving.... it's that simple!

Wednesday, February 18, 2015

The Power of the Party

At Vessel, we talk often about the Power of the Party.  We have commented many times that, while Facebook and online parties have their place, Stylists really should concentrate on booking live parties as much as possible.  We offer incentives that are designed to reward parties.  We are, in fact, a home party business model.

Why are we so hung up about parties?

First of all, due to the very nature of our product, Vessel is an experience that is best portrayed face-to-face.  Of course fragrance is pretty hard to convey to a customer unless the customer can actually smell it.  The actual feel, weight, size and quality of our jewelry is best experienced in person.  And finally, the fun of putting together various looks with friends is a direct sales made-in-heaven activity for any group.   These are the reasons that we chose this business model for Vessel.  It truly is a product that is best highlighted through live interaction with customers. 
But, for our Stylists, there is an even more compelling reason to focus on live parties.
Has the following scenario happened to any of you?  You found Vessel, and boy does this unique product -  as well as the opportunity to be in on the ground floor - excite you!  You are ready to GO FOR IT!  You made your list of contacts and you lined up parties.  The parties were successful and fun.  You didn't even have to talk all that much, the products just seemed to sell themselves. But ... as you gradually worked your way through your contacts (many of whom know each other and know the same groups of people) ... you notice that you are running out of people to host Vessel parties.  Short of finding people on the street (which does happen, so we're not knocking it!) - now what do you do? 
If this describes you in any way, your problem is that you didn't take full advantage of your current parties to generate future parties and future Stylists to your downline.  It won't necessarily just happen on its own.  You need to have a PLAN.
Fortunately, Vessel offers a very precise plan of action designed to help you optimize every Vessel party you do.  We call this plan of action the Power of the Party.  It's basically a script on "what to say when" in order to obtain future bookings and attract new people to your team.  If you follow this basic approach, you will keep replenishing your business and build a successful downline. 
We are happy to announce that a video of an example of a Vessel Home Party is now available on the Vessel website, as are the accompanying scripts. 
Some people are more comfortable actually following a script verbatim.  Some are not.  What is important is not that you do it exactly like Tracy does it, but that you make sure you hit all the important points and opportunities to convert customers into hosts, and into team members.  You can and should insert your own personality into the party presentation ... just be sure to cover all the points in as natural a way as possible. 
It may not feel natural at first.  You may be like Tracy was when she first started down this road many years ago.  She has shared many times that when she first started to really use the Power of the Party scripts, she was sometimes so nervous she threw up beforehand.  But, like almost anything in life, the more you do it the easier and more natural it becomes. 
The Stylists who attended last year's First Anniversary event will confirm that the party presentation was fun - even mesmerizing.  I think the common remark was that they kind of forgot that they were at a Stylist training session.  When we video-taped the Vessel Home Party that is now on the website, the "party guests" were basically friends who agreed to be taped to help us out.  By the end of the evening, they all purchased product (even though we had assured them that we didn't expect that of them) and wanted to book a party with Tracy. 
Done right, the home party is POWERFUL. 
Please take a look at the Vessel Home Party on the website, which is on the Stylist tab, along with the Hostess Coaching video.  It really all goes together, we just taped them separately.  See if you don't feel drawn in by the way Tracy does the party.  Do you see how this could help you generate an on-going business?
But the Power does not stop with you!  Every time you sign up a new team member and help them to learn, understand and correctly use the home party system, you are building your legacy Vessel business.  Do you want to be a member of the Founders Club?  Do you want to drive a new car on Vessel's dime?  Do you want to travel the world with Vessel? 
It all starts with the Power of the Party.  Use that power to exponentially grow your business!

To Your Success!


Tuesday, February 3, 2015

Happy Valentine's Day

There are many ways to say "I love you" on Valentine's Day. Along with candy and flowers, jewelry is one of the most popular Valentine gifts. But chocolate is quickly eaten and roses soon wilt, where a beautiful piece of Vessel scented jewelry is an enduring gift of heartfelt affection.

In ancient times, the heart was believed to be the center of all human emotions. Since the heart is in the center of the body, and love is such a powerful emotion, the heart became the symbol of love. In modern times, the heart is one of the most common symbols of Valentine's Day.

Here are some lovely Vessel looks, highlighting our beautiful Heart Lockets, ScentSpheres and Charms.

Large Heart Locket and Elodie Chain
in Antique Gold, with Tangerine Flower ScentSpheres

Large Heart Locket and Laura Chain
in Rhodium Plating, with Heart & Key Charm,
Turquoise Charm, and Aqua ScentSpheres

Small Heart Locket and Alexa Chain
in Gun Metal, with White w/Black Flowers ScentSpheres

Small Heart Locket and Alexa Chain 
in Rhodium Plating, with Heart Charm
and Red Heart ScentSpheres

Pet Paw Locket (with heart design) in Rhodium Plating
with Amethyst Charm and Mouse Charm

Black Flower with Small Heart Locket in Rhodium Plating
and Turquoise Charm with Aqua ScentSpheres

Brown Flower with Small Heart Locket in Rhodium Plating
with Ivory ScentSpheres

Heart Charm
Vessel is showing our love and appreciation to our Stylists and Customers. Through Valentine's Day, when your order is $50 or more, we're giving you a FREE Heart Charm.

Choose a Vessel piece for someone special in your life, including yourself! We hope you all have a very Happy Valentine's Day!