Party Strategies

If you are a Vessel Stylist, you hopefully have seen Dioni's training materials on the importance of making a comprehensive list of your contacts as a first step in building your Vessel business.  This list is further categorized as to whether the person is potentially a Customer, a Host, would be interested in the Business, or could provide a Referral ... or any combination of these categories. 

In our experience, what usually happens when a Stylist first joins Vessel is that she herself hosts a Vessel party.  This is certainly a comfortable thing to do, but here's another approach to consider. 

 

Think of the people you would have invited to your party.  Divide them into the various social circles in which you know them.  For example, there could be a group from your neighborhood, another group of church members, another group that consists of your family members, etc.  Obviously there will be some cross-over, especially in small towns.  But the point is to identify as many distinct groups as you can. 

Once you have identified those groups, select the person in that group who would be most receptive to doing a party for you.  Encourage that person to invite all the other members of your mutual social group (neighbors, church, work, etc.), BUT also to invite as diverse a group as they can come up with.  What you want them to do is to include people from all different areas of their lives.

The advantages of this system are two-fold.

First, by segregating your own social groups, you can hopefully avoid this situation: You're having a wonderful party, everyone is laughing and having a good time ... but when it comes time to ask people to host a party, your guests look around the room and see all the same people they would invite to a party.  And they think: why bother?  By trying the approach above, when conversation turns to hosting a party, your contacts can automatically think of the other members of the mutual social group as potential guests at their own party. 

And by working with them to also invite people from a wide array of their own social circles, there will be additional fresh groups to mine for Hostesses, and for potential Stylists. 

Another way to accomplish the same goal would be to go ahead and host your own party, but make a point of only inviting one or two people from each of your various social circles.

What you want to cultivate is a diversity of party guests in order to maximize party bookings.

What great ideas do you have for booking parties?  Write to us at info@vesselscentsofstyle.com and let us know!  We'd love to create a sharing forum for all things Vessel. 

To your success!

Love,

Susan 

Success Within Reach with Vessel's Road Map!

by: Dioni Marie Morales, National Sales Manager

Since this is my first official communication to you in this new year, I want to express my wish that you all have the opportunity to make all your dreams come true in 2014. Only YOU can make this your year!  It's never luck (unless you win the lottery ... and even then you have to go out and buy a ticket).  Your success is what you make of it.  It's what you make of all the opportunities that come your way.

Vessel would like to offer something that we know will help you with your business. We have been working on the creation of this marketing piece for the last couple of months, and we are now ready to announce that you will soon have it in your hands.

We call it the Vessel Road Map. The Road Map is a concise summary of the critical steps that need to be taken in order to create a successful Vessel business. It includes:

• Guidance to develop and document your "Whys" and your "Goals."  It is critical that you actually write these down.  You need to keep in mind what has motivated you to embark on this venture. And when you sign up a new Stylist, you should sit down with that person and do this together.  If you know what their goals are, you can work together to achieve them.  It brings to mind a quote I heard - "If you help the people on your team make their dreams come true, you don't have to worry about your own dreams.  They will come true in the process." 

• Contact List: it has the space for you and your Stylists to write the top 25 people that come to mind, with a space to write if each would be interested as a Customer, a Host, in the Business opportunity, or for Referrals

• A summary of the 90 Day Action Plan.

• The three critical steps to accomplish in the first days/weeks of your business.

• Tips on how to have a successful home party.

• How to present the business opportunity.

This brochure will be available at the end of January for purchase, and will be added to the Stylist Kits.  We will send some to all current Stylists free of charge.  We will also place the document on the Vessel website in the very near future so that you can download it for free. 

We hope that you will all find this Road Map to be a useful tool in building your Vessel business. 

  

 

Circles

As a new year begins, let's think about circles.

We all have circles of influence. Our various circles 
might include family, friends, school, work, church, neighborhood, clubs, sports, mom's groups…the list goes on and on. Some circles may overlap, but it's really amazing to think about all the people we know when we break it down this way.

As you move forward with your Vessel business this year, think about the people in your different circles: those who would love scented jewelry and could become great customers; those who perhaps would be willing to host a party and receive awesome Hostess Rewards; those who might be looking for a new opportunity. There are so many people we can share Vessel with. 

Make a goal to host your own Vessel party and invite several people from each of your circles. Remember that each person from your circles has their own circles of influence that they can share Vessel with as well. Just as one circle leads to another, then another, one party will lead to another, and another, and another...

Let's make a resolution to share Vessel with people from all our circles, and all grow together.

By the way… I love the Circle Locket!! I want to share it with my circles.

With love,
Karen